Malta & Gozo · ads, follow-up, weekly tuning
We run your ads, follow up every enquiry until it's a yes or a no, and tune it all every week.
Free20 minutesOn WhatsApp or a call
Works withGoogle AdsGoogle MapsInstagramFacebookWhatsAppEmail
Pick your business
3of 6
New2
Followed up1
Booked3
Sun · Elena answered · site visit booked
Example week, made-up names and numbers: the method, not a result. Tap a card for its story.
The problem
Most local businesses lose customers in the same three places. Each one can be measured, and each one has a fix. Plug the ones that sound like you.
Leak 01Plugged
Your next customer is on a phone in Malta right now. Being good at the work doesn't put you on that screen. An ad aimed at your area does.
In Malta
Try yours
Where do new customers find you today?
Tap the one that brings you the most.
DataReportal, Digital 2026: Malta. Figures from late 2025.
Leak 02 · the big onePlugged
Researchers sent a new enquiry through 2,241 company websites. Nearly one in four never answered.
How fast do you reply to a new enquiry?
Tap the one that sounds like you.
Your enquiries a month
Answered the way those companies answered, about 5 of your 20 would never hear back and 5 more would wait over a day.
Harvard Business Review, 2011: test enquiries to 2,241 US companies. Old and American, and still the largest audit of its kind.
Leak 03Plugged
Every enquiry has a price, and it changes a lot from one kind of business to the next. If you don't know yours, you can't bring it down.
For scale · US search ads
Work yours out
Type your two numbers. Nothing leaves this page.
LocaliQ Search Advertising Benchmarks 2026. Malta's prices differ, which is the reason to measure your own.
0of 3
plugged
Three leaks, one fix each.
Press "Plug this leak" on the ones that sound like you, and see what fixes them.
What it does
Bring the right people in, make sure every one of them hears back, and move the money to what works. Pick your business and the examples are retold for it.
Pick your business
12 kinds of business · every example below is made up
01Attract
Targeted marketing means paying only to reach people who could become customers: the ones searching for what you sell, and the ones who live where you work.
Tap a line to see it in the example
You approve every ad and every page before it goes live.
Google Search
bathroom renovation malta
Tiling, plumbing and finishing by one team. See recent bathrooms and book a free site visit.
Recent jobsPrices fromBook a visit
Google Maps
Your contracting businessBathroom renovation · Sliema
Open nowPhotos, hours and services up to date
CallDirectionsMessage
Your offer pageYour bathroom, renovated by one team
Book a free site visitShown to people within 5 km of Sliema who search for bathroom renovation.
02Follow up
Most sales are lost in the silence after the first message. Automated follow-ups fill that silence in your voice, and stop the moment the person answers.
Tap a line to see it in the example
Only people who asked. Messages go to those who enquired or agreed to hear from you.
Maria, from the Instagram adHi, saw your ad. How much for a small bathroom, about 4 m²?
WhatsApp · straight awayThanks Maria, got it. Is it a full renovation or a refresh of tiles and fittings?
WhatsApp · no reply yetHi Maria, still planning the bathroom? A free site visit is open Thursday or Saturday.
Email · still quietHere's one we finished in Sliema last month, about the size of yours, with the price.
WhatsApp · last oneShall I keep your request open, Maria? A quick yes or no is fine.
Maria repliesYes please. Saturday morning?
Site visit booked · Saturday 10:00. The sequence stops.
No answer after four polite messages. The sequence stops and Maria is marked "not now". Nothing more is sent.
Also written for youOpen-quote chaserHello to past customers
03Optimise
Ongoing optimisation is a routine: look at what each ad cost per enquiry, pause the worst, feed the best, test one new idea. Then do it again next week.
Tap a line to see it in the example
You see everything. The same numbers we look at, in your own accounts.
D didn't beat C, so it was paused. Same €150, almost twice the enquiries of week 1.
Your numbers
Four guesses in, one answer out. It runs in your browser and nothing is sent anywhere.
The calculator needs JavaScript. The sum it does: ad budget divided by cost per enquiry gives enquiries; a share of those become customers; customers times what one is worth, minus the ad budget and our fee.
Left each month, after ads and our fee
€8,810
The Engine plan and your ads cost €1,190 a month. It pays for itself from the 3rd customer; your numbers bring 25.
This is arithmetic on your own guesses, not a forecast and not a promise. Setup fee not included.
The IHERO family
IHERO Growth is the middle of three services that hand over to each other. Take one, two or all three.
Step 1
Builds it
IHERO MediaThe website, the video and the social profiles: the things people land on and judge you by.
Step 2You are here
Fills it
Brings the right people to it, follows up every enquiry, and tunes the spend every week.
Step 3
Answers it
Replies to every message in seconds, day or night, books the slot and sends the reminder.
One customer, three services
Step 1 of 6
IHERO Media builds the things people judge you by: the site, the video, the profiles.
Already have a website? Good. Growth works with the site you have and adds one page per offer.
Where the line is. Desk answers the live conversation. Growth brings the enquiry in and chases it if it goes quiet.
How it works
Four steps. You approve everything before it runs, and nothing is opened in our name.
Two weeks, day by day
Before we start
Start the week of
Before
Twenty minutes on WhatsApp or a call. We look at your Google profile, your ads if you run any, and what happens to an enquiry today.
Your partTell us what you sell and what a customer is worth
BeforeCheckYou: Chat
We look at your Google profile, your ads and what happens to an enquiry today.
You have a 20-minute chat with us.
You getExample
Week 1
Ad accounts, tracking that asks for consent, the page for your offer, the list every enquiry lands in, and the follow-up messages.
Your partAdd your card to the ad accounts
MonKick-offYou: Call
We hold the kick-off: your offer, your area, your budget.
You join a short call.
TueAccountsYou: Card
We open the ad accounts in your name and get access to your Google profile.
You add your card to the ad accounts.
WedTracking and your listNothing to do
We set up tracking that asks for consent, and the list every enquiry lands in.
You have nothing to do today.
ThuOffer pageNothing to do
We build the page for your offer.
You have nothing to do today.
FriAds and follow-upsYou: Drafts arrive
We write the ads and the follow-up messages, and send you the drafts.
You get the drafts to read.
You getApproved
The adsThe pageThe follow-ups
Three drafts, on the Friday. Tick them off.
Week 2
Your changes go in, Google and Meta review the ads, a test enquiry goes through, and the campaigns are switched on.
Your partApprove the drafts, then answer your enquiries (or let IHERO Desk)
MonWaiting for youYou: Read
We wait for your word.
You read the drafts.
TueYour changesYou: Approve
We make the changes you asked for.
You approve, or say what to change.
WedPlatform reviewNothing to do
We send the ads to Google and Meta for their review.
You have nothing to do today.
ThuTest enquiryYou: Watch the test
We send a test enquiry through the whole path.
You watch the test enquiry arrive.
FriLiveYou: Answer enquiries
We switch the campaigns on.
You answer your enquiries, or let IHERO Desk.
You getExample
New enquiry · MariaBathroom quote · from a Google ad
Logged in your list
Follow-up set for tomorrow, 10:00
Every week
Each week the budget moves towards what works and one new idea is tested. Each month you get one page of numbers.
Your partTell us which enquiries became customers
AfterTune weeklyYou: Tell us what sold
We tune every week, test one idea at a time and report every month.
You tell us which enquiries became customers.
You getExample
€150spent14enquiries€10.71each
Cost per enquiry, week 1 to week 4
No obligationYou keep the three fixes either way
Pricing
One price for the work, whatever you spend on ads. No percentage, so there's no reason for us to push your budget up.
Which sounds most like you?
Or pick your business
Pick one and the plan that fits is marked.
Show
Price
A customer is worth
One channel, one offer. The way to find out what an enquiry costs you.
€490a month
+ €450 setup, onceexcl. VAT
Breaks even at 4 customers a monththe fee plus the suggested ad budget
Suggested ad budget: from €300 a month, paid by you to Google or Meta.
Ask about StartRecommended
Search and social together, with follow-ups on every enquiry.
€690a month
+ €650 setup, onceexcl. VAT
Breaks even at 7 customers a monththe fee plus the suggested ad budget
Suggested ad budget: from €600 a month, paid by you to Google or Meta.
Ask about EngineEngine, plus new ad video every month, shot by IHERO Media.
€890a month
+ €950 setup, onceexcl. VAT
Breaks even at 10 customers a monththe fee plus the suggested ad budget
Suggested ad budget: from €1,000 a month, paid by you to Google or Meta.
Ask about PartnerTwo payments, kept apart. Your ad budget goes from your card to the platform. Our fee pays for the work. We never hold your ad money and add nothing on top of it.
Prices exclude VAT. Month to month, no minimum term. WhatsApp charges businesses a few cents per marketing message; if your follow-ups use it, that goes to Meta too.
How we work
Marketing has earned its reputation. These are the six places agencies usually cut corners, and what we do instead. Go on, try to bend one.
Ad accounts, pages, your Google profile and the list of enquiries all belong to you. If you leave, you keep the lot.
IHERO: guest access to all four
Go on, press one.
You pay Google and Meta directly. We charge a flat fee, not a percentage, so we earn the same whatever you spend.
Your card → Google and Meta€600
You → IHERO Growth€690
Ad budget a month
Go on, press one.
Messages go to people who enquired or agreed to hear from you, and every one can be stopped with a reply.
Go on, press one.
Visitors get a clear yes or no before anything is measured about them. No consent, no tracking.
Counted so far: nothing
Go on, press one.
No invented reviews, no fake countdowns, no asking only happy customers for stars. If an ad uses AI-made people or footage, it says so.
Go on, press one.
Nobody honest can promise a number of sales. We promise the work, the numbers, and the right to stop.
Stopped after month one · no fee after it
Go on, press one.
In Malta it's --:--
Karol0 of 6 asked
Hello. What would you like to know?
Who you'll deal with
IHERO Growth is the third part of what I do. IHERO Media builds websites and video, IHERO Desk answers enquiries, and Growth brings those enquiries in and makes sure none is forgotten.
It's new, so you won't find a wall of client logos or "results" here yet. What you will find is the method, the prices and the rules, written down before you ask.
Go and lookThe method The prices The rules
Questions
The short answer is on every card. Open one for the full answer and where to see it for yourself.
Try
10 questions. Type a word or pick a topic.
1 of 10 read
All 10 read. The next step is the free growth check: 20 minutes, on WhatsApp or a call. Write the message
Not answered? Ask Karol.On WhatsApp, in your own words.
No, and be careful with anyone who does. What an ad costs and how many people answer depends on your offer, your prices and your market, and nobody controls those from outside.
What we do promise: the work is done every week, you see every number, the accounts are yours, and you can stop any month.
You set the monthly limit. As a starting point we suggest from €300 a month on Start and from €600 on Engine. Below that, the platforms take too long to learn who answers.
That money goes straight from your card to Google or Meta. It never passes through us.
You do. Everything is opened in your name and we work inside it as a guest. If you leave, you keep the accounts, their history, the pages and every contact.
No. We build one page for the offer you want to sell, and that's included. If you want a full website or video, that's IHERO Media, and the two fit together.
IHERO Desk answers. It replies to messages in seconds, books and reminds. IHERO Growth brings the enquiries in and chases the ones that went quiet.
Many businesses will want both, but each works alone.
It shouldn't. Messages go only to people who enquired or agreed to hear from you. There are a few of them, spread over about a week, and each can be stopped with a single reply.
The sequence ends the moment someone answers, books or says no.
Campaigns usually go live about two weeks after we start. The first month is mostly for learning what an enquiry really costs you. We suggest judging it after three months, though you're free to stop after one.
Month to month, no minimum term. Tell us before the next month starts and that's it. Everything we set up stays with you.
Two, both paid to the platforms and not to us: your ad budget, and a few cents per message if follow-ups go out on WhatsApp, because WhatsApp charges businesses for marketing messages. Email follow-ups cost nothing extra.
Prices on this page exclude VAT.
Not yet. Ads, pages and messages are written in English for now.
Free growth check
Send a WhatsApp. In 20 minutes we'll look at your Google profile, your ads and your follow-up, and tell you the three things we'd fix first.
0 of 3 picked
Your message
Hi IHERO Growth, I'd like a free growth check for my business.
To IHERO Growth · +356 7907 5051
From earlier on this page